Easton, Ohio — Once again, Leslie H. Wexner has seized upon a small brand and is preparing to blow it out.
He did it with Victoria’s Secret and Abercrombie & Fitch. Now his vision is to modernize the mom-and-pop apothecary by reinventing C.O. Bigelow, the 166-year-old Greenwich Village institution filled with everything from homeopathic remedies to niche beauty products, and a lot of lore.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)