Madina Milano’s Trial Run at Victoria’s Secret Beauty
LOS ANGELES — Italian cosmetics company Madina Milano made its debut Wednesday in a Victoria’s Secret Beauty store here. The test run brings the brand to 10 Victoria’s Secret beauty stores in Los Angeles, Houston, New York and Short...
LOS ANGELES — Italian cosmetics company Madina Milano made its debut Wednesday in a Victoria’s Secret Beauty store here. The test run brings the brand to 10 Victoria’s Secret beauty stores in Los Angeles, Houston, New York and Short Hills, N.J., through January.
National makeup artist Christian Concas gave in-store makeovers to customers at The Grove shopping center here and will appear at Willowbrook Mall in Houston today, Short Hills Mall on Saturday and at the Herald Square store on a later date. He focused on three looks: black-and-white eyes with a glittery finish, bronze skin with orange and gold accents and purple and pink lips and cheeks.
The nine-year-old brand with more than 1,000 sku’s hopes to make headway into the American market via Victoria’s Secret’s highly trafficked mall locations. The brand had previously made a debut with a store in New York’s SoHo district in 2001, six months after the 9/11 attacks, when the market was reeling and the store subsequently closed. “We’ve tried the freestanding store route with our SoHo location,” said Rachel Bryan, vice president of strategic marketing. “At the same time, we tested in Bergdorf Goodman. The products got a lot of press and were well received, but based on those experiences, we decided in-store displays in specialty boutiques was the strategy to pursue — for now.”
Founder Madina Ferrari created a 129-piece collection focused on bright colors and bronze skin for the launch, including products exclusive to Victoria’s Secret Beauty such as Instant Glitter Gloss, Eyeshadow Duos and Fashion Gloss. Retail prices range from $14 to $21.
Supermodel @helenachristensen teamed up with longtime friend and designer @camillastaerk on a joint @paredeyewear collaboration. The lineup features three styles and 11 offerings, all of which embody a vintage feel. Get all the details on how they celebrated the collab on WWD.com. #wwdaccessories #wwdeye (📷: @slovekinpics)
“It’s a hard industry to keep motivated, as well, so finding different subjects and people is what makes it worth it – when you’re like, oh, I’ve met great people, I feel like I’ve done something good, and I feel proud of having done this,” said French actress Stacy Martin on being grateful for the variety of roles she’s take on. Read @ktauer’s full interview with Martin on her her latest film “Godard Mon Amour.” #wwdeye (📷: @danieldorsa)
After showing in front of the Eiffel Tower for his last two women’s ready-to-wear collection, it looks like @anthonyvaccarello may be heading to the Big Apple. Sources say the designer will stage his next @ysl show in NYC on June 6. Get all the details on WWD.com. #wwdnews #wwdfashion (📷: @aitorrosasphoto)
EXCLUSIVE: Two and half months after John Targon, cofounder and codesigner of Baja East, was hired as creative director of the contemporary division at Marc Jacobs, he has left the company, WWD has learned. Marc Jacobs International, which is owned by LVMH Moët Hennessy Louis Vuitton, confirmed Targon’s departure in a statement: “John Targon is a talented designer and we appreciate the work he has done here. Ultimately working together did not make sense for the brand and we wish him the best.” Read the story by @jessiredale, link in bio. #wwdnews
@theluxurycollection is officially launching a collection, tapping Sofia Sanchez de Betak for the capsule. Over 30 styles will be featured in the Chufy x The Luxury Collection, debuting next month at Bergdorf Goodman, The Webster, FiveStory and more. De Betak, known as “@chufy,” drew inspiration for the collection from her trips to Japan in the past year #wwdfashion
@lhd, founder and CEO of @thewebster, has teamed up with @lebonmarcherivegauche for the European launch of her ready-to-wear line, LHD. The launch will come with an exclusive pop-up opening today that’s set to run through May 20. Located on the second floor, it carries her debut Miami-themed resort collection, launched in November as see-now-buy-now. #wwdfashion