SJP's unexpected strategy to face celeb fragrance fallout.
August 26, 2016
• Rachel Strugatz
Maybelline to Expand Shine Free’s Base
NEW YORK -- Maybelline is hoping that since oily skin doesn't necessarily disappear at the age of 20, the core consumer group of its Shine Free cosmetics line won't either. The company is out to broaden the brand's appeal from teenagers to young women...