“I’m not scared,” says Wende Zomnir, unfl appably discussing being dropped on the peak of a mountain by a helicopter and then careening down with only a thin sheet of plastic and steel strapped to her feet.
The creative director and co-founder of Newport Beach, Calif.-based Urban Decay began heliboarding four years ago in Utah, where she was deposited on the tops of mountains in the Wasatch Range to descend 2,000 to 2,500 vertical feet. Next, she headed to Alaska’s Chugach Mountains, where she has handled slopes with angles of up to 50 degrees and drops of 3,500 to 6,000 vertical feet. “When you’re deep in powder and on a steep slope and the conditions are perfect, there’s not much more fun that you can have,” says Zomnir. “It just feels like you’re floating.”
Zomnir has always been a thrill seeker. At an early age, her mother says she gravitated to ski runs her peers avoided. And she’s got an encouraging partner in husband Douglas Collier, the executive vice president of action sports clothier Volcom, who occasionally drags her to areas of mountains she didn’t plan on tackling. “In the end, I’m usually glad he dragged me there,” Zomnir swears.
Ironically, it was a love interest before Collier, who introduced Zomnir to the sport. An avid skier, she dated a man who couldn’t ski. Zomnir decided to learn how to snowboard as he was learning. She became hooked and wanted to snowboard more and more. He didn’t. “I was like, maybe he’s not the right guy for me,” she laughs.
Snowboarding adventures have become a big part of Zomnir’s life. She tries to make annual excursions to Alaska and jets off regularly to Utah, where she and Collier have a house. It isn’t a cheap hobby—Zomnir estimates a heli-boarding trip starts at $1,000, but notes, “I’d rather spend my money having these amazing life experiences than amassing stuff.” Then there’s the gear: On each outing, Zomnir is outfi tted with a shovel and probe (to dig someone out), an avalanche transceiver (so someone can find her), an avalung (in case she gets buried) and a harness (in case she falls into a crevasse and needs to be hoisted out.)
Heli-boarding is a physical challenge that reaffirms Zomnir’s inner and outer strength. “Any kind of experience where you force yourself to become braver and stronger helps you in your real life, too,” she says. The mental part may be the most rewarding. When Zomnir’s zooming down a mountain, she’s forced to concentrate on only that. “You are 100 percent living in the moment,” she says. “You really do erase all of what’s in your head when you are there.”
“My personal philosophy to beauty is paying attention to oneself. I love to be outdoors, lots of fresh air, trying to take care of yourself as best you can. I always notice that comes through,” says Felicity Jones, the global face of @shiseido-owned @cledepeaubeauteus, which launches today. Head to WWD.com to read more about the actress’ love for beauty and how she prepared for her new role in “The Basis of Sex,” playing the young Ruth Bader Ginsburg. #wwdbeauty (📷: @dandoperalski)
For men’s fall 2018, @giuseppezanotti drew on elements from streetwear, sport, biker, combat and rock ‘n’ roll. Pictured here are a pair of shoes from the collection, featuring zippers, rhinestones, and silver hardware. Head to WWD.com to see a roundup of the accessories from Milan’s men’s fall 2018 shows. #wwdfashion (📷: Andrea Delb)
To celebrate the 25th anniversary of @ralphlauren’s snowboarding collection, the brand is mining its archives. The iconic brand is reintroducing vintage styles and dropping new designs for a color capsule that will be available in Ralph Lauren stores and @openingceremony on January 25. The capsule will consist of 10 pieces, including the Snow Beach Pullover, pictured here, which is a collector’s item that rapper Raekwon wore in Wu-Tang Clan’s “Can It Be All So Simple” video. #wwdfashion (📷: Tom Gould)
For @rochasofficial’s pre-fall 2018 collection, creative director Alessandro Dell’Acqua channeled the sophisticated and intriguing Catherine Denevue in the film “Belle de Jour.” Polished collarless coats, midi skirts, suits and ’60s graphic motifs were all featured in the collection, adding a sense of discreet luxury. See the rest of the photos on WWD.com #wwdfashion
“We tried to produce clothing of that couture quality, but the most daunting part was that we only had a matter of days [to do it],” said costume designer Lou Eyrich, who recreated Gianni Versace’s iconic looks for @americancrimestoryfx. Eyrich searched online retailers and vintage shops for original pieces from the design house and for @penelopecruzoficial, who plays Donatella Versace. Head to WWD.com to read how she created the Versace world. #wwdfashion
Only three months after her stellar debut catwalk season, @kaiagerber has inked her first big design collaboration –– with @karllagerfeld. The collection blends Lagerfeld’s Parisian chic aesthetic and the model’s signature West Coast casual style via RTW, accessories, footwear and more. The #KarlLagerfeldxKaia collection will launch in September with a series of events. Get all the details on WWD.com. #wwdnews #wwdfashion
Harrods plans to remove the famous statue of Princess Diana and Dodi Al Fayed from the bottom of the Egyptian escalators and hand it back to Mohamed Al-Fayed. “We are very proud to have played our role in celebrating the lives of Diana, Princess of Wales and Dodi Al Fayed at Harrods and to have welcomed people from around the world to visit the memorial for the past 20 years,” said Michael Ward, Harrods managing director. “With the announcement of the new official memorial statue to Diana, Princess of Wales at Kensington Palace, we feel that the time is right to return this memorial to Mr. Al Fayed and for the public to be invited to pay their respects at the palace.” More on the news, with reporting by @loreleimarfil, at WWD.com. #wwdnews