The look was decidedly simple but chic backstage at BCBG Max Azria.
Makeup, done by Val Garland for Sephora Pro, was meant to resemble a “real girl” who is “effortlessly chic. One word that was said to me backstage is ‘I want the girls to look crisp,’” said Garland, who created “polished” skin with Marc Jacobs Beauty Genius Gel Super-Charged Foundation and Perfection Powder Featherweight Foundation. “I wanted the finish of the skin to look quite peachy, it’s not too shiny, we’re not overhighlighting,” said Garland, who defined eyes with Marc Jacobs Beauty O Mega Bronze Perfect Tan in Tantric. “The emphasis is on the eyes,” she said. “I’m taking a bronzer into the socket line and that’s just giving me an eye definition without it looking like shadow.” Garland then used Tarte Emphaseyes Inner Rim Brightener on the inside of the eye line and Buxom Sculpted Lash Mascara on top and bottom lashes. Lips featured Hourglass Femme Nude Lip Stylo in Nude No 5. “It’s really nice because its really idiot proof and creamy which is good,” said Garland of the chubby lip pencil.
Hair, styled by Laurent Philippon for Bumble and bumble, was meant as an homage to the classic BCBG girl. “It’s a milestone collection, so we were looking for the essence of who is the BCBG woman,” said Philippon. “It’s that really cool girl who’s gifted. She’s really lucky because she has that amazing hair. We are creating that beautiful dream wave enough to say we are actually caressing hair with the curling iron.” Philippon said he wanted to keep the texture nearly ethereal, which he did by infusing a soft wave with the curling iron, then running his fingers through with a light pomade. “It’s really very, very soft and it doesn’t look ringlet-y, it’s really, really natural,” he said. “I think that the key word was softness.” The pomade, Bumble’s Semisumo, was applied first to stylists’ hands, who then ran their fingers through the models’ hair. “It’s a very woman-friendly pomade because its very light and it just brings that healthy look to the hair,” he said of the product. “It brings that little bit of lived-in vibe to the hair but without weighing down or making it look greasy at all.” Some girls with heavier hair got a dose of Bumble and bumble Pret-a-Powder for a bit of refreshing. “It’s very transparent and just brings that volatility we were looking for to get this very light, very cool, angelic look,” said Philippon.
Nails, done by Renee Meyers, lead manicurist for OPI, were clean and shiny, but featured little in the way of color. “The nail look is pretty neutral,” said Meyers, who used a natural beige shade, Samoan Sand, on fingers and toes. “It’s a favorite of BCBG, they use it pretty often. It really blends in with the flesh. It doesn’t take away from the clothes at all but it still looks finished.”