Networking: Hearst’s Highway … Evans Does Face Cream
HEARST'S HIGHWAY: Since Alfred C. Sikes, a former Federal Communications Commission chairman, was named president of the Hearst New Media & Technology division last March, there has been speculation over how the corporation would make its...
HEARST'S HIGHWAY: Since Alfred C. Sikes, a former Federal Communications Commission chairman, was named president of the Hearst New Media & Technology division last March, there has been speculation over how the corporation would make its entrance onto the electronic highway.
On Monday, Hearst said it has joined a consortium of Canadian firms that are developing an interactive, transactional multimedia network.
The network, called Universal Bidirectional Interactive (UBI), was formed through Le Groupe Videotron, one of Canada's leading cable providers.
UBI will offer more than shopping or video-on-demand. Viewers will be able to use financial services and electronic mail, and place classified ads. Home shopping won't be neglected, however. UBI has already signed letters of intent with Sears Canada and Avon, a Hearst spokesman said.
EVANS DOES FACE CREAM: If you liked her hair, you'll love her skin.
Primage by Sevinor hopes that will be the reaction of women when Linda Evans takes to the airwaves next month to hawk its skin care collection.
Evans, a former spokeswoman for Clairol, will sell the new Primage treatment line via a 30-minute infomercial.
The five-product system was developed by Sheldon J. Sevinor, a Boston-based plastic surgeon. While the products work well on post-surgery skin, the company said a face-lift is not required before use.
A room full of toiles at the haute couture atelier in the Dior exhibition at Les Arts Décoratifs, open in Paris since July 5. This is just one of three major exhibitions that have been timed to coincide with the house's 70th anniversary. See the rest of the exhibits, plus read WWD's look into the iconic brand's history. Link in bio. #wwdfashion (📷: @dominiquemaitre)
For spring, Pamplemousse's Danica Zheng presented her signature slip dresses attached to a white T-shirt along with floral windbreakers, off-the-shoulder cotton blouses and more. For more highlights from the New York trade shows, go to WWD.com. #wwdfashion
The Green Carpet Fashion Awards closed out Milan Fashion Week yesterday. The fashion industry flocked to the event, showing its efforts to support and spread the message of sustainability. Supermodel Gisele Bündchen said "if each one of us took at least one step is this direction, there is no saying how much could be done." #wwdeye #wwdfashion #mfw (📷: Lodovico Colli di Felizzano)
Etro’s show, titled “The Tree of Life,” was a celebration of the house’s 50th anniversary. “My father founded the company in 1968, which was the year of counterculture and psychedelia. It’s really a show that celebrates that and the paisley design of India and its origin,” said Veronica Etro. #wwdfashion #mfw #ss18 (📷: @delphineachard)
For @msgm’s spring 2018 show, creative director @massimogiorgetti said “Words, sounds, colors. Synthesis and therapy of a collection,” were the inspirations behind the collection, showing today. Read the rest of Milan spring 2018 inspirations on WWD.com. #mfw #wwdfashion #ss18
For her first solo album in over 10 years, Fergie tapped Carine Roitfeld, Mert and Marcus, Giovanni Bianco and more to create a fashion-focused video approach for the record, Double Dutchess. "Giovanni really helped me get back in touch with my tomboy side, my hardside," said the singer. #wwdeye #wwdfashion ( : @slovekinpics)