Networking: Hearst’s Highway … Evans Does Face Cream
HEARST'S HIGHWAY: Since Alfred C. Sikes, a former Federal Communications Commission chairman, was named president of the Hearst New Media & Technology division last March, there has been speculation over how the corporation would make its...
HEARST'S HIGHWAY: Since Alfred C. Sikes, a former Federal Communications Commission chairman, was named president of the Hearst New Media & Technology division last March, there has been speculation over how the corporation would make its entrance onto the electronic highway.
On Monday, Hearst said it has joined a consortium of Canadian firms that are developing an interactive, transactional multimedia network.
The network, called Universal Bidirectional Interactive (UBI), was formed through Le Groupe Videotron, one of Canada's leading cable providers.
UBI will offer more than shopping or video-on-demand. Viewers will be able to use financial services and electronic mail, and place classified ads. Home shopping won't be neglected, however. UBI has already signed letters of intent with Sears Canada and Avon, a Hearst spokesman said.
EVANS DOES FACE CREAM: If you liked her hair, you'll love her skin.
Primage by Sevinor hopes that will be the reaction of women when Linda Evans takes to the airwaves next month to hawk its skin care collection.
Evans, a former spokeswoman for Clairol, will sell the new Primage treatment line via a 30-minute infomercial.
The five-product system was developed by Sheldon J. Sevinor, a Boston-based plastic surgeon. While the products work well on post-surgery skin, the company said a face-lift is not required before use.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)