As hairstylist to some of Hollywood’s most beautiful women, Serge Normantknows how to make a head of hair look good. Come December, the star stylistwill unveil his eponymous line, a streamlined regimen of products to makehair feel good, too. Infused with vegetable protein complex, botanical oils andgood-for-you organics, the eight products were designed as a foolproof way forwomen to achieve Normant’s signature voluminous styles. “Great hair shouldn’tbe a luxury,” says Normant. “I wanted to give women the tools to play withtheir own looks while improving hair health from the inside out.” His 30-yearcareer tending to the heads of stars like Gisele Bündchen, Sarah JessicaParker and Julia Roberts has given the stylist a ﬁrsthand view of women’s realhair needs. “I work in a world that can seem like a dream, but I love the realityof it all,” says Normant. Finding the perfect scent was the “hardest part” of thedevelopment process. “I didn’t want that stereotypical ﬂowery scent,” he says.“I liked the idea of a couple using the products together in the bathroom.” Theresult: a mildly musky scent, inspired by Moroccan sensuality and the casualelegance of the South of France. Priced from $24 to $60, the line is availableon sergenormant.com.
"You start one way as a baby, but why shouldn't you be able to choose your own path as opposed to culturally people telling you which way to go?" - Thom Browne at his men's spring 2018 show, where he celebrated gender fluidity. #pfw #wwdmens (📷: @delphineachard)
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)