Vassiliki Petrou, the London-based marketing director of trends & innovation for the P&G Beauty and Grooming division of Procter & Gamble Co., opened the daylong WWD Beauty Forum with a pulsating presentation outlining socio-cultural trends that could influence the beauty industry during the next three to five years. She began by articulating an underlying observation: “We are reshaping what it means to be a human being.”
Around this issue swirls a number of Asian-inspired movements and countermovements, driven by developments such as “a blending of the physical and digital worlds, the development of science which is shaping what we call the transformation of humanity, the fact that there is a diffusion driven by a huge demographic trend — we are going to call that ‘it’s a small world.’ ” The last factor involves the redistribution of wealth and redefining status, Petrou said.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)