1837: William Procter, a candlemaker, and James Gamble, apprentice to a soap maker, stop in Cincinnati and end up marrying sisters Olivia and Elizabeth Norris. The two decide to join forces and found Procter & Gamble to avoid competing for the same raw materials.
1862: P&G is awarded contracts to supply Union armies with soap and candles.
1879: P&G introduces Ivory, an inexpensive white soap said to be equal to high-quality imported soaps. The inspiration for the soap’s name came from a Bible entry that included the phrase “out of ivory palaces.”
1882: Ivory’s first national ads appear in the Independent, a weekly newspaper.
1896: P&G introduces its first color print advertisement for Ivory — in Cosmopolitan magazine.
1901: The American Safety Razor Co., later the Gillette Co., is formed in Boston.
Alberta Ferretti's "Rainbow Week" sweaters are back. The designer closed her #MFW show with a few day-of-the-week sweaters, which first debuted on the catwalk last January as part of the pre-fall 2017 collection. #wwdfashion (📷: @delphineachard)