By and and  on June 4, 2008

GENEVA — Procter & Gamble Prestige Products has added another celebrity star to its universe of scents with the inking of a fragrance licensing deal with singer Avril Lavigne.

Lavigne said she was very pleased "to be working with Procter & Gamble on releasing my first fragrance. Creating this fragrance is a fun process and I am looking forward to sharing it with everyone."

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