SJP's unexpected strategy to face celeb fragrance fallout.
August 26, 2016
• Rachel Strugatz
Sassoon Regroups For Added Punch
NEW YORK -- For years, Procter & Gamble's Vidal Sassoon hair care brand was known for the slogan, "If you don't look good, we don't look good." Now, P&G is taking a more direct course of action by giving the brand a complete...