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LONDON — A “Marie Helvin-esque creature from the Seventies” inspired the hair and makeup for Issa London.

That was the word backstage from makeup artist Val Garland, who was working with L’Oreal. “She’s on a yacht to Bora Bora, on her way to meet Marlon Brando,” she said. “We created a very strong cat eye with black precision liner. The lipstick varied from girl to girl — either a bright orange, bright red, or a watermelon pink, depending on their skin tone.”

Garland added that she used very little base, and a nude blush along with the bold eye and lip. All the models were bronzed with St. Tropez tan.

The elaborate pinned-up hair was by Malcolm Edwards, using L’Oreal Tecni Art. He described it as “a very elevated look, using a lot of hair pieces, and twisting them in very organically so each girl is slightly individual.”

The completed hairstyles were decorated with fresh orchids for an additional dash of glamour.

<p>Backstage at Issa London RTW Spring 2013</p>

Photo By: Giovanni Giannoni

<p>Backstage at Issa London RTW Spring 2013</p>

Photo By: Giovanni Giannoni

<p>Backstage at Issa London RTW Spring 2013</p>

Photo By: Giovanni Giannoni

<p>Backstage at Issa London RTW Spring 2013</p>

Photo By: Giovanni Giannoni

<p>Backstage at Issa London RTW Spring 2013</p>

Photo By: Giovanni Giannoni

<p>Backstage at Issa London RTW Spring 2013</p>

Photo By: Giovanni Giannoni

<p>Backstage at Issa London RTW Spring 2013</p>

Photo By: Giovanni Giannoni

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