FRENCH TOUCH: YSL Beauté is adding to its constellation of star spokesmen. According to sources, the brand has tapped French actor Vincent Cassel to front an upcoming Yves Saint Laurent men’s fragrance, which will bow in the spring. The brand also has Olivier Martinez on its beauty books as the face of L’Homme Yves Saint Laurent. Cassel, who has starred in movies including “Ocean’s Twelve,” “Elizabeth” and “La Haine,” shot an advertising campaign for the scent earlier this month in Paris. The actor, whose latest project — two films based on the life of gangster Jacques Mesrine — will hit theatres this month, is married to Italian actress (and Dior spokeswoman) Monica Bellucci.
HIP INSPIRES DESIGN: L’Oréal Paris helped support the CFDA/Vogue Fashion Fund by assisting in sponsoring a design challenge that calls for 10 designer finalists to create a fashion piece by using L’Oréal’s HIP High Intensity Pigments Shadow Duo as a design motivation. The designers were instructed to create the items based on the theme “Nature’s Duality of Color” and to draw inspiration from one of 10 HIP shades. To help create the design, L’Oréal Paris presented each designer with a customized HIP Inspiration Box, which contained a signature HIP butterfly, as well as $15,000 from L’Oréal Paris to cover the cost of materials and production. The designs were unveiled at Vogue editor Anna Wintour’s West Village home on Wednesday.
NARS MOVE: Shiseido has named Barbara Calcagni as vice president of global marketing for Nars Cosmetics Inc. The New York-based brand is part of Shiseido International Corp, the Japanese cosmetics giant’s U.S. division. Calcagni, who took her new post Monday, reports to Louis Desazars, chief executive officer of Nars Cosmetics Inc. Calcagni was most recently senior vice president of brand development, merchandising, for Victoria’s Secret Beauty. A cosmetics industry veteran of more than 20 years, she also has held positions at Calvin Klein Cosmetics, Escada Beauté and Elizabeth Arden and Parfums International. SANTA CRUZ JOINS JAPONESQUE: Japonesque Professional Makeup Supplies Inc. has named Nilton Santa Cruz as international sales director. In this role Santa Cruz will develop and expand the Japonesque business in overseas markets, create and implement a worldwide distribution strategy and oversee all international strategies and projects. Prior to Japonesque, Santa Cruz held the same position at Tweezerman International. Japonesque, based in Pleasanton, Calif., manufactures more than 200 makeup supply products, including brushes, tools, applicators, makeup palettes, organizers and studio cases.
JACK’S KNACK: Men’s skin care brand Jack Black has bolstered its 35-item assortment with the launch this week of a trio of products that includes Cool Moisture Body Lotion ($22), Body Rehab Scrub & Muscle Soak ($35) and Deep Detox Clay Mask/Spot Treatment ($25). The products made their initial debut Wednesday and are slated to roll out to Jack Black’s full distribution of 750 doors in the U.S., including Nordstrom, Sephora, Neiman Marcus, Bloomingdale’s and Saks Fifth Avenue locations, as well as independent retailers and spas.
CALIFORNIA CURLS: Curl specialist Ouidad opened a four-chair, 650-square-foot salon Monday on Montana Avenue in Santa Monica, Calif., the company’s first outside of New York. The small salon, designed by Los Angeles architect Tony Pleskow of PleskowRael Architecture(s) and overseen by project manager Mike Stanley of Mackenzie Keck, features exposed ceilings crisscrossed by wires, and bamboo walls and floors. It will serve as a model for future salons, about 10 of which chief operating officer Peter Wise, who is also Ouidad’s husband, said could be placed in key U.S. markets within the next 10 years. He estimated the Santa Monica location would generate revenues of more than $1 million in its first year. Ouidad also is working on an infomercial and growing a certified salon network to 50 next year, from some 15 now. San Francisco private equity firm JH Partners holds a majority stake in Ouidad. IT’S A START: The San Francisco County Superior Court ruled on Oct. 8 that Dr. Bronner’s Magic Soaps can proceed with its lawsuit seeking to compel “organic cheater” companies and certifiers to drop, or stop certifying, deceptive organic label and brand claims, according to a release from the Organic Consumer Association. Brands that Dr. Bronner’s names in its complaint of allegedly misleading consumers include Avalon Organics; Jason Pure, Natural & Organic; Nature’s Gate Organics; Kiss My Face Obsessively Organic; Giovanni Organic Cosmetics; Head Organics; Desert Essence Organics, and Stella McCartney’s Care 100% Organic.
L.A. FASHION FLASH: Lauren Conrad, spokeswoman for Avon Products Inc.’s brand Mark, collaborated with Mark makeup artist Amy Nadine to create peach lipstick used during Los Angeles Fashion Week at the Lauren Conrad Collection runway show Tuesday. A lip gloss in the same shade paired with liquid eyeliner will sell for $10 and benefit the Girls m.powerment Campaign, which works to prevent dating abuse and partner violence. Borba, the topical and ingestible skin care brand, partnered with Kevan Hall on totes with African prints filled with Borba Skin Balance Water for the eveningwear designer’s Sunday show.
FOOD STYLIST: Maybelline New York has signed on as the official beauty sponsor of the Bon Appetit Cafe & Supper Club, which is slated to begin Thursday and run for a two-week stretch. Maybelline will offer free New York Minute Makeovers and Touch-ups. At the Cafe, two makeup artists will be on hand to give Power Lunch Hour makeovers that highlight a different makeup look each day. They’ll also offer tips and free samples. At select Supper Club VIP events, the Maybelline makeup artists will circulate during the cocktail hour, stopping to touch up women’s lipstick with Maybelline’s Superstay 18 Hour Lip Color.
From overseeing America’s fastest-growing speciality retailers to codifying cool, WWD talked to the women who are leading the way for the future of beauty. Check out our Instagram Stories to see how these women built today and are creating tomorrow. (📸: @hannah_khymych) #wwdbeauty
For @laperlalingerie's spring 2018 show, the brand chose to host their event at @thevenetianmacao. With Chinese megastars @bingbing_fan and @hubing in attendance, La Perla debuted a rock ‘n’ roll-inspired collection. The show marked the start of Sands Macao Fashion Week, which runs from October 19 to 24 — the city’s first such event. Pictured here are models backstage with glimmering eyes. #wwdfashion (📷: Cheuk-Yin To)
Trending for spring 2018: top stitch design. Gone are the days of stitch just for seams — designers are using the once-minimal detail to create strong decorative elements. (📷: Paola Testa; Styled by @andrew_shang) #wwdfashion
@tradesy is turning the concept of a showroom upside down with its new space in Santa Monica. Here, the company plans to hold events, art exhibits and a showcase rare fashion pieces like this Louis Vuitton boxing set. Get all the details on Tradesy’s first showroom on WWD.com. #wwdnews
Spotted last night at the @erdem x @hm launch event: Kate Bosworth, Rashida Jones, Kirsten Dunst and Selma Blair. The party, which took place in LA, also marked the opening of their pop-up shop. “I was interested in creating a collection that wasn’t in any way disposable. It was about pieces you’d create and keep forever, things that have a permanence to it,” designer Erdem Moralioglu said. #wwdeye (📷: Katie Jones)
Renee Zellweger in yellow in 2001 and again in 2017. Chosen as one of the 12 @pantone Leading Spring Colors (and dubbed “Meadowlark”), it only makes sense that the bright hue stands the test of time and is making a resurgence this season, seen already on stars like @blakelively and @gigihadid. (📷: Donato Sardello & @rexfeatures) #wwdfashion #tbt
Dior’s 70th anniversary celebration continues with a new exhibition at the Royal Ontario Museum in Toronto. “Christian Dior,” which is scheduled to run through March 18, takes a look at the founders tenure from 1947 to 1057 and feature 40 designs. Pictured here is an evening gown from the Ailée, fall 1948-49 haute couture collection. #wwdfashion (📷: Brian Boyle)