SHIP SHAPE: In Italy, Pantene is teaming up with 800 gyms to offer "well being from head to toe," a promotion in which they are giving away 1.5 million samples of the new Pantene Pro-V, as well as personalized hair analysis in 200 gyms.

KMS BRINGS ON THE COLOR: KMS is joining its peers and launching Turnstylr Colors, a line of temporary color styling gels. Six different colors, including green, blue, purple, gold, red and orange are infused with "cosmetic colorona pigments" to add color, shine and shimmer. The gels are medium hold and wash out instantly. They will be sold in select salons, as well as the KMS Web site, for $6.95 in September.

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