BACKSTAGE BEAUTY: Keeping this year's CFDA presenters looking as good as couture is better left to the pros. That's why makeup artists from Guerlain and hairstylists from Vidal Sassoon will be on hand to touch up makeup and hairstyles at the annual...
BACKSTAGE BEAUTY: Keeping this year's CFDA presenters looking as good as couture is better left to the pros. That's why makeup artists from Guerlain and hairstylists from Vidal Sassoon will be on hand to touch up makeup and hairstyles at the annual fashion awards show, to be held June 3 at the New York Public Library. This year's list of nominees include Marc Jacobs, Ralph Lauren, Narciso Rodriguez, Tom Ford, Karl Lagerfeld, Grace Coddington, C.Z. Guest and Cathy Horyn.BRECK TV: The Himmel Group, owners of the marketing rights to the Breck hair care brand, is launching a $7 million TV ad campaign in August to reintroduce consumers to Breck. Two 30-second versions will air, each featuring better-than-average, girl-next-door types lathering their hair, and ending with the tag line "Breck is Back!" While the spots aren't slated for prime time, Jeffrey Himmel, chief executive of the Himmel Group, assures that targeted consumers will experience the ads at least five times per month. "Frequency is the Holy Grail of our business," Himmel said of his choice to air spots in less trafficked air time.WHO'S YOUR DADDY?: In recognition of Father's Day -- and the all-important male customer -- Bumble and bumble is launching a Father's Day campaign, to be marketed and featured at the company's 146 East 56th Street store beginning June 3. Dubbed "Who's your daddy?" Bumble is promoting its products for every kind of father, figuratively speaking. For the Sugar Daddy, for example, Bumble and bumble is recommending Does-It-All styling spray ($18). For the Father of the Bride, there's Grooming Creme ($19), and for the Big Daddy, there's Sumowax ($18).SHAVE EXTENSION: The Art of Shaving, maker of the men's line of shaving products and accessories of the same name, has branched into skin and hair care. The company launched a six-stockkeeping-unit skin care collection that features two facial washes ($22 each), a moisturizer ($35), lip balm ($12), eye gel ($28), and an aftershave mask earlier this month. The mask, which is based on a popular Art of Shaving in-house barber spa treatment, consists of five single-use bottles and is priced at $65. The hair care line is comprised of a shampoo, a conditioner and a hair gel ($18 each). Both assortments are expected to reach as many as 300 specialty store doors by year-end.STRAIGHT AWAY: Salons in South Florida, such as Peter Coppola in Boca Raton and Francie's in South Beach, are now teaching their staff the art of thermal reconditioning, the hair straightening technique that's currently sweeping Manhattan salons. Vincent J, a self-proclaimed pioneer of the Yuko Yamashita process of thermal reconditioning in South Florida, is opening a self-named salon in Ft. Lauderdale on June 4, to help meet demand for the treatment. "I have clients that fly down from New York to see me," said J.Rocky Lyons, founder and owner of South Miami's 19-year-old Lyons Salon and Spa, and a trained thermal reconditioning stylist, added that the $500 four- to six-hour service is not for everyone, but that business is picking up in the Sunshine State since the treatment's long-lasting straightening effects stands up to even the highest humidity.CLEAN MOVIE: Miramax Films and Caswell-Massey have partnered on a promotion that ties together the film company's latest movie, "The Importance of Being Earnest" and Caswell-Massey's English Lavender bath products. Consumers in 14 markets where Caswell-Massey stores exist will receive a 15 percent discount off their Caswell-Massey purchases with a "The Importance of Being Earnest" ticket stub through June 15, 2002. The effort is to offer customers the opportunity to "experience a stroll through the fragrant gardens of 1890s' England at our stores, just as in the film," said Anne Robinson, chief executive of Caswell-Massey.
@chanel and @pharrell dropped what’s being dubbed as the world’s most exclusive sneakers yesterday. The Adidas Originals NMD Hu, which Williams designed in collaboration with Chanel and @adidasoriginals, has a waiting list of over 120K people who pre-registered online at chanelatcolette.fr –– and only 500 pairs are on sale. The singer predicted the resale value of the shoes could reach $40K. Read the full interview on WWD.com. Link in bio. #wwdfashion (📷: Dominique Maître)
@imanshumpert is diving deeper into his creative endeavors and relaunching his clothing line, Post 90s, and is helping to raise money for the hurricane victims in St. Maarten with a jersey he’s designed with his brother. The Cleveland Cavaliers player talked to WWD about kneeling during the national anthem, working with fashion brands and how he wants to be more than an @nba player. Read the interview on WWD.com #wwdfashion (📷: George Chinese)
Not only does #TheProfit return to CNBC tonight, but @marcuslemonis has launched @shopmarcus, a new shopping and lifestyle retail experience in Aspen and Chicago, with more locations to come. The retail stores offer in-store stylists and a variety of contemporary womenswear selections.
“It’s life, I’m going to face it,” @mingxi11 sighed. “I fell, but you know, I think the most important thing is that I get back up. I had the love, the help from my sister — the girl next to me Gizele [Oliveira] — she’s so nice. When I went backstage everybody was trying to comfort me like ‘Oh Ming, it’s OK.’ I’m really, really touched. I think it’s them who gave me the courage to go back on stage for the finale,” Xi told WWD of her fall at the @victoriassecret fashion show. (📷: David Fisher) #wwdfashion #vsfashionshow #victoriassecret
@louisvuitton tapped @therealpeterlindbergh for its latest city-centric photo book, which is part of a series called Fashion Eye. The primarily black and white book captures the spirit of Berlin in 57 images shot between 1989 and 2019. “Berlin is an inspiration for me, more than a city. I mean @millajovovich is simply Berlin!” said Lindbergh. #wwdfashion
“You know, I think audiences expect a certain performance so I have to deliver to them what they’re expecting to a certain degree. But I’m also a different actor and a different person, I have my own spin on the character,” says @noahegalvin of his takeover of the leading role in “Dear Evan Hansen” following the departure of @bensplatt, who originated the role. Read WWD’s interview with the 23-year-old actor on WWD.com #wwdeye (📷: @jilliansollazzo)
For pre-fall 2018, @etro created richly-colored wonderland, using tapestries, textiles and wallpapers from the Eastern world at large. The line featured floral and graphic prints and jacquard motifs, like this two-piece look featured here. #wwdfashion (📷: Giovanna Pavesi)
@kith is moving into children’s. The men’s and women’s streetwear brand has launched Kidset, a Kith kids line located in New York at 64 Bleecker Street. The line includes mini versions of staple Kith pieces like the Astor bomber jacket and the Kith box logo sweatshirts, along with a wall that can display up to 120 pairs of shoes from @adidas, @newbalance, @timberland and more. #wwdfashion
“I just wanted to create this fully rounded character, but I do think what excited me most was just the opportunity to give a group of people representation that I feel needs it. I like to do characters in projects that stand for something and Karolina definitely does, so that was really exciting to me,” @ginnygardner says of her new role in @hulu’s “The Runaways.” Gardner plays Karolina Dean, a queer superhero, which is a rarity for @marvel. Read more about Gardner’s character on WWD.com #wwdeye (📷: @dandoperalski)