FEKKAI MAKES SCENTS: For Holiday, Frédéric Fekkai is launching a limited edition collection that looks to delight the senses. Comprising a shampoo, conditioner, scented hairspray and eau de parfum under the Fekkai Sensuelle brand, each item is fragranced with a blend of neroli, lemon leaf and orange bigarade top notes, mandarin, bergamot, jasmine and fleur d’oranger middle notes and base notes of musk, amber, honey, cumin, birch and carrot seed. Overall, the scent of the products are “feminine” and reminiscent of white flowers. The hair care items, which use silk proteins to strengthen and improve overall hair health, will be priced from $30 for the hairspray to $45 for the shampoo and conditioner. The eau de parfum will sell for $95. Fekkai Sensuelle will be available beginning in October at Frédéric Fekkai salons, and retailers including Neiman Marcus, Sephora, Saks Fifth Avenue, Nordstrom, Bloomingdale’s and Lord & Taylor.

VASELINE JOINS BACKSTAGE FRAY: Unilever’s star personal care brand, Vaseline, has for the first time partnered with fashion week, and is the official skin care sponsor for the spring L.A.M.B. fashion presentation, designed by Gwen Stefani. The partnership looks to introduce Vaseline’s new body lotion, Sheer Infusion with Stratys-3, which launches to mass stores at the end of the month and uses a patent-protected formula to infuse and suspend moisture better than any other lotion on the market. “It is the biggest breakthrough in body lotion in 10 years,” according to Srini Sripada, marketing director, Unilever Skin Care. Sheer Infusion enters stores the last week of September and will sell for $6.25 for a 6.8 oz bottle and $8.99 for a 13.5 oz pump.

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