BEAUTY SCOOP: Fashionista favorite Scoop is breaking into the realm of beauty. The upscale boutique will launch a beauty concept “toward the end of the year,” to coincide with the opening of the retailer’s first “super store” in Chicago, according to co-owner Stefani Greenfield. The concept will include a Scoop Starter Kit, featuring Scoop-branded products like fragrance, body care and sun care for both men and women, as well as up to 100 outside brands. They will be available both in Scoop boutiques and planned freestanding Scoop Beauty stores. “We’re going to do the same thing with beauty that we do with fashion,” said Greenfield. “It’s about buying the best — the best designers, the best of beauty — like the stores are my open closet, this will be like my open makeup bag.” Greenfield added that there will be a range of price points, “from a $9 lipstick to a $100 moisturizer.”
BROWN TO AVON: Avon Products Inc. said this week that Pauline J. Brown, 38, will be appointed senior vice president of global business development on Sept. 1. Brown will join Avon from the Estée Lauder Cos., where she was most recently vice president of corporate strategy and new business development. She will succeed Gina R. Boswell, who has assumed the role of senior vice president and chief operating officer of Avon North America. In her new post, Brown will oversee strategic growth, evaluating opportunities in new markets. Brown will report to Andrea Jung, chairman and chief executive officer of Avon.
MILK AND MAC: Got milk? MAC Cosmetics does. The cosmetics brand has just implemented an initiative with Milk Studios, the fashion photography studio, to provide its makeup artists with a customized selection of makeup and skin care products. The two will also partner on industry events and special product introductions throughout the year. “This partnership is a natural fit for MAC given our professional positioning, longstanding relationships and commitment to provide services and products for the professional community,” said John Demsey, global president of MAC. “Our MAC for Milk relationship has endless opportunities and we look forward to the various incarnations that will evolve.”
This story first appeared in the May 13, 2005 issue of WWD. Subscribe Today.
Milk owner Mazdack Rassi added, “MAC for Milk is a fantastic opportunity for both sides. At Milk we pride ourselves on providing more than just a space to work, but it’s also about service. MAC products will serve each makeup artist with the finest of exactly what they need.”
GREEN MUSEUM: The Annette Green Perfume Museum, formerly located at the Fragrance Foundation in Manhattan, has a new home — the Fashion Institute of Design & Merchandising in Los Angeles. And to help kick things off, May Department Stores Co. has made a $10,000 pledge to the museum. “We are so honored to be the recipients of this magnificent and historic fragrance bottle collection,” stated FIDM president Tonian Hohberg. “[We] look forward to the opening of the first exhibition in 2006. The generous contribution [by May] could not be more appreciated by all of us.” Green, president emeritus of the Fragrance Foundation and president of the board of her namesake museum, as well as the museum’s board of trustees, donated the museum’s entire fragrance collection to the FIDM Museum & Galleries in January.
ALMAY ADS: Revlon Inc. has awarded Arnell Group, a subsidiary of Omnicom Group, all creative and media planning aspects of advertising for the Almay brand. Arnell also will partner with the beauty brand for some of its marketing efforts, such as promotional, interactive and retail programs. Revlon executive vice president and chief creative officer Rochelle Udell nodded to the creative vision of Peter Arnell, chief executive officer and chief creative officer for Arnell Group. Udell stated, “Peter Arnell and his team are true innovators with unparalleled creative success in taking nontraditional approaches to branding, advertising and experiential marketing.”