NEW YORK — After much research, George Jilly, a self-proclaimed botany enthusiast and co-founder of Uhaircare professional hair care products, chose neem seed oil as the principal ingredient for the line’s Hydrating Cleanser and...
NEW YORK — After much research, George Jilly, a self-proclaimed botany enthusiast and co-founder of Uhaircare professional hair care products, chose neem seed oil as the principal ingredient for the line’s Hydrating Cleanser and Conditioner products.
As Jilly explained, the botanical has been used by herbalists for centuries, and has a heritage as a nourishing oil with strong antioxidant benefits.
Jilly and his wife, Vanessa, launched Uhaircare in Australia in early 2004, and are now getting ready to bring the brand to the U.S. The line’s therapeutic and botanical positioning is an outgrowth of earlier collections introduced by the pair, namely Uskincare and Uspa, which are already sold in some 15 spas and salons in the U.S.
“This company is basically myself and Vanessa. We’ve been in the business for more than 15 years, and for us it’s not just the commercial aspect of the products, it’s really a passion,” he said.
Jilly has worked for several major beauty brands, and in the late Eighties developed a retail store concept for the Australian-born skin care brand Jurlique. The couple then went on to open Balnae Aroma Spa, one of the first boutique day spas in Melbourne. In 1991, Jilly a took a five-year hiatus from developing his own spa and skin care collection, based on treatments at the spa, to help bring Aveda to the Australian market.
Since the husband-and-wife team founded the company U Brand five years ago, they have expanded its distribution network to 12 countries and grown the offering to 60 stockkeeping units. Company sales for 2004 are expected to reach $12 million to $14 million, while Uhaircare first-year U.S. sales are estimated to be approximately $1 million, according to the company.
Jilly noted that while they had always planned to create a hair care line, requests from Taiwanese distribution partners jump-started development. The company has teamed up with Australia Steamboat/Chocolate Fish distributors to distribute Uhaircare to the U.S.
Items in the 14-sku line range in price from $18 for Native Mint Volumizing Cleanser to $24 for Cinnamon & Ginko Anti-Oxidant Hair Spray. Just as it has done in Australia, Uhaircare will employ a grass-roots promotional campaign that hinges on getting it into the hands of salon professionals.“The focus for us has always been to win over professionals through performance,” declared Jilly, adding that a nod of approval from salon professionals gives a product instant credibility and creates a loyal following. “It’s a slow process, but that’s fine. We’re patient.”
@chanel and @pharrell dropped what’s being dubbed as the world’s most exclusive sneakers yesterday. The Adidas Originals NMD Hu, which Williams designed in collaboration with Chanel and @adidasoriginals, has a waiting list of over 120K people who pre-registered online at chanelatcolette.fr –– and only 500 pairs are on sale. The singer predicted the resale value of the shoes could reach $40K. Read the full interview on WWD.com. Link in bio. #wwdfashion
@imanshumpert is diving deeper into his creative endeavors and relaunching his clothing line, Post 90s, and is helping to raise money for the hurricane victims in St. Maarten with a jersey he’s designed with his brother. The Cleveland Cavaliers player talked to WWD about kneeling during the national anthem, working with fashion brands and how he wants to be more than an @nba player. Read the interview on WWD.com #wwdfashion (📷: George Chinese)
Not only does #TheProfit return to CNBC tonight, but @marcuslemonis has launched @shopmarcus, a new shopping and lifestyle retail experience in Aspen and Chicago, with more locations to come. The retail stores offer in-store stylists and a variety of contemporary womenswear selections.
“It’s life, I’m going to face it,” @mingxi11 sighed. “I fell, but you know, I think the most important thing is that I get back up. I had the love, the help from my sister — the girl next to me Gizele [Oliveira] — she’s so nice. When I went backstage everybody was trying to comfort me like ‘Oh Ming, it’s OK.’ I’m really, really touched. I think it’s them who gave me the courage to go back on stage for the finale,” Xi told WWD of her fall at the @victoriassecret fashion show. (📷: David Fisher) #wwdfashion #vsfashionshow #victoriassecret
@louisvuitton tapped @therealpeterlindbergh for its latest city-centric photo book, which is part of a series called Fashion Eye. The primarily black and white book captures the spirit of Berlin in 57 images shot between 1989 and 2019. “Berlin is an inspiration for me, more than a city. I mean @millajovovich is simply Berlin!” said Lindbergh. #wwdfashion
“You know, I think audiences expect a certain performance so I have to deliver to them what they’re expecting to a certain degree. But I’m also a different actor and a different person, I have my own spin on the character,” says @noahegalvin of his takeover of the leading role in “Dear Evan Hansen” following the departure of @bensplatt, who originated the role. Read WWD’s interview with the 23-year-old actor on WWD.com #wwdeye (📷: @jilliansollazzo)
For pre-fall 2018, @etro created richly-colored wonderland, using tapestries, textiles and wallpapers from the Eastern world at large. The line featured floral and graphic prints and jacquard motifs, like this two-piece look featured here. #wwdfashion (📷: Giovanna Pavesi)
@kith is moving into children’s. The men’s and women’s streetwear brand has launched Kidset, a Kith kids line located in New York at 64 Bleecker Street. The line includes mini versions of staple Kith pieces like the Astor bomber jacket and the Kith box logo sweatshirts, along with a wall that can display up to 120 pairs of shoes from @adidas, @newbalance, @timberland and more. #wwdfashion
“I just wanted to create this fully rounded character, but I do think what excited me most was just the opportunity to give a group of people representation that I feel needs it. I like to do characters in projects that stand for something and Karolina definitely does, so that was really exciting to me,” @ginnygardner says of her new role in @hulu’s “The Runaways.” Gardner plays Karolina Dean, a queer superhero, which is a rarity for @marvel. Read more about Gardner’s character on WWD.com #wwdeye (📷: @dandoperalski)