NEW YORK — Unilever has shed Finesse and Aqua Net from its portfolio, selling the hair care brands to Lornamead for as much as $130 million.
The move whettles down Unilever’s holding of hair care brands to two, namely Dove and Sunsilk, which is slated to enter the U.S. mass market next month. Sunsilk, a 24-item shampoo, conditioner and styling line targeting young women, is considered Unilever’s biggest hair care launch since Dove.
“This agreement takes a step further in reshaping our hair care portfolio in North America,” John Rice, president of Unilever Americas, said in a statement. “It will enable us to focus on bringing innovation to market through our strong global brands.”
Etro’s show, titled “The Tree of Life,” was a celebration of the house’s 50th anniversary. “My father founded the company in 1968, which was the year of counterculture and psychedelia. It’s really a show that celebrates that and the paisley design of India and its origin,” said Veronica Etro. #wwdfashion #mfw #ss18 (📷: @delphineachard)
For @msgm’s spring 2018 show, creative director @massimogiorgetti said “Words, sounds, colors. Synthesis and therapy of a collection,” were the inspirations behind the collection, showing today. Read the rest of Milan spring 2018 inspirations on WWD.com. #mfw #wwdfashion #ss18
For her first solo album in over 10 years, Fergie tapped Carine Roitfeld, Mert and Marcus, Giovanni Bianco and more to create a fashion-focused video approach for the record, Double Dutchess. "Giovanni really helped me get back in touch with my tomboy side, my hardside," said the singer. #wwdeye #wwdfashion ( : @slovekinpics)
“Volumes and Graphic Art of the Nineties are the main inspirations of the new Aquilano.Rimondi SS 2018 collection,” said cocreative directors Tommaso Aquilano and Roberto Rimondi. #wwdfashion #mfw #ss18