NEW YORK — Vidal Sassoon’s lawsuit against Procter & Gamble apparently has legs.

On Oct. 19 a jury trial in Los Angeles will convene to hear the hairstylist’s case against the consumer products giant, which alleges breach of fiduciary duty and breach of covenant of good faith and fair dealing over Vidal Sassoon’s hair care products. P&G discontinued the line in the U.S. and Europe late in 2002.

“I am thrilled that we will have our day in court, especially after two attempts by P&G to bury this case as it tried to bury my brand and my name,” Sassoon said in a statement.

Sassoon is seeking compensatory damages of more than $75,000, termination and/or cancelation of his contract with P&G and punitive damages, which could total hundreds of millions of dollars.

— A.N.

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