The menswear line had been deducted from the brand’s Milanese showroom.
• Sandra Salibian
Wet ‘n’ Wild Brand Takes a Dollar Chance
NEW YORK — Upping the retail price of a cosmetics line by a dollar may not seem like a whole lot. But for Wet ‘n’ Wild, a brand built around 99-cent and $1.99 lipsticks and nail polishes, it is a very big deal.