Caudalie, a spa and skin-care line rooted in the French wine country of Bordeaux, is sprouting new branches in New York with the opening next week of a boutique at Lexington Avenue and 74th Street. A second, larger store is also on the way, scheduled to open downtown in Greenwich Village at the end of November.
The strategy of Caudalie’s founders — Mathilde and Bertrand Thomas — is to use the shops as consumer recruitment and awareness builders for their main base, the 8,000-square-foot Caudalie Vinothérapie Spa at the The Plaza, which opened in 2008.
"I love to fight and I got into a lot of trouble, so instead, I thought I'd do it professionally," says Bellator MMA fighter Liam McGeary. #wwdfashion (📷: @andyboyle; Interview by @jeanpalmieri; Styled by @thealexbadia)