Le Petit Marseillais is sailing into the U.S. market.
Parent company Johnson & Johnson started rolling out product earlier this year and is launching an exclusive collection with Wal-Mart this month. In France, the brand is a hit. According to Nielsen, Le Petit Marseillais was the number-one body wash brand in France last year with a 17 percent market share. Johnson & Johnson is hoping it will have a similar popularity Stateside.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
"That's something that resonates with me too because I'm so locked into a number. If I go over that number it completely ruins my day so it's nice to get detached from the number on the scale." - Chelsea Handler on Kelly LeVeque's book "Body Love." #wwdeye (📷: John Salangsang)