By  on October 17, 2008

It’s a sign of the Thymes: the Minneapolis-based personal care brand is taking its first step into both the facial skin care and naturals categories with the launch of its new Thymes Essentials line this winter.

“Essentials is a step into our future,” said Stephanie Shopa, co-founder and chief executive officer of Thymes, who launched the brand with Leslie Ross Lentz 25 years ago. The first products were bath salts developed in Lentz’s kitchen, with the company growing significantly over the following years with entries into the home fragrance, cleanser, baby and gift set arenas, to name a few.

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