Color Cosmetics

Users can virtually try on  products.

Color Cosmetics

Estée Lauder Offers Augmented Reality Try-on Feature

Capability is provided across all platforms including mobile, web and tablet.

clock May 25, 2017Faye Brookman

The first five Ardell Beauty items set for June 1 in Sally Beauty stores.

Color Cosmetics

Lash Leader Ardell Breaks Into Color Cosmetics

First up will be five products that build upon Ardell’s power in the eye category.

clock May 24, 2017Faye Brookman

SteveJ & YoniP x MAC Cosmetics Collaboration Fall 2017.

Color Cosmetics

MAC Beauty Meets K-Fashion

The Estée Lauder makeup brand partners with its first Korean designer label, Steve J & Yoni P.

clock May 22, 2017Crystal Tai

June 1 will be National Nail Polish Day

Color Cosmetics

Essie Launches First National Nail Polish Day

Social media is filled with holidays to honor everything from dogs to burritos — why not nail color?

clock May 17, 2017Faye Brookman

Product from Wander Beauty.

Color Cosmetics

Wander Beauty Raises Series A, Expands Globally

The brand is said to have raised $4 million in venture funding.

clock May 16, 2017Rachel Strugatz

The Las Vegas NYX store will have the featured departments that have become hallmarks of the company.

Color Cosmetics

NYX Hopes to Strike It Rich in Las Vegas

Long lines expected for grand opening of the 32nd U.S. NYX store.

clock May 15, 2017Faye Brookman

Colors for matte lipgloss wait to be blended by makers.

Color Cosmetics

Essence Does DIY Beauty in Berlin

German budget cosmetics brand Essence launched a make-it-yourself makeup pop-up shop with mix-your-own lipgloss and customized nail polish.

clock May 11, 2017Susan Stone

Chrissy Teigen collaborated with Becca to create the Becca X Chrissy Teigen Glow Face Palette.

Color Cosmetics

Chrissy Teigen, Becca Release Glow Face Palette

The Becca x Chrissy Teigen Glow Face Palette launches on Sephora’s app today.

clock May 5, 2017Rachel Strugatz

Mariale Marrero

Color Cosmetics

YouTuber Latest Social Media Star to Introduce Beauty Collection

Mariale Marrero has multiple English and Spanish-language social platforms commanding more than 10 million followers.

clock May 3, 2017Faye Brookman

AOA is one of the private labels being offered by Miss A.

Color Cosmetics

Online Value Site Sells Beauty for a Buck

Fast-growing beauty web site plans more brick-and-mortar locations, too.

clock May 1, 2017Faye Brookman

Taste Beauty's Felicia the Flamingo

Color Cosmetics

Sephora Targets Millennials, Gen Z With Lip-Balm Launch

Taste Beauty has crafted Felicia the Flamingo for the specialty beauty chain, based off the “bye Felicia” meme.

clock April 28, 2017Allison Collins

Lakme products.

Color Cosmetics

Premiumization and Natural Cosmetics Trends Shift the Market for Lakmé

The Indian makeup giant makes a statement with argan-oil-infused lipsticks.

clock April 23, 2017Mayu Saini

Rimmel Cara Delevingne

Color Cosmetics

Britain’s ASA Slams Rimmel over Cara Delevingne Mascara Ad

Advertising watchdog called the image of Delevingne’s lush lashes ‘misleading.’

clock April 19, 2017Lorelei Marfil

Color Cosmetics

Rimmel London Gets Edgy With New Brand Identity Campaign

Rimmel London’s ambassadors and newly named influencers launch the social effort.

clock April 17, 2017Faye Brookman

A screenshot of the Estée Lauder and YouCam Makeup app

Color Cosmetics

Estée Lauder Teams With YouCam Makeup in the U.K.

Using an augmented-reality and mapping technology, the app offers shoppers a digitally enhanced way of testing Estée Lauder’s new Pure Color Love lipstick.

clock April 12, 2017Lorelei Marfil

Load More Arrow

Essentialist

Today's Must Read

Fashion

U.S. Embassy Hosts Pop-up Shop for Haitian-American Entrepreneurs

clock May 26, 2017Rosemary Feitelberg

Social Studies