Color Cosmetics

Color Cosmetics

Sleek Makeup Takes on Makeup Shamers

The Internet has given birth to bold makeup trends but also invited shamers. A new Sleek Makeup campaign seeks to silence the bullying.

clock October 16, 2017Faye Brookman

Lawless Beauty's matte liquid lipsticks.

Color Cosmetics

Lawless Beauty Offers Prestige-Quality Natural Cosmetics

Created by Suja Juice cofounder, Annie Lawless, the line of natural cosmetics is launching with eight matte liquid lipsticks.

clock October 13, 2017Layla Ilchi

Mally Beauty Frozen Collection to debut exclusively on QVC next month.

Color Cosmetics

Mally Beauty Teams Up With Disney for Frozen Limited-Edition Collection

More than a novelty, the Frozen capsules are wearable, full-face assortments exclusively launching on QVC.

clock October 10, 2017Faye Brookman

Eight influencers helped Maesa create Collab for Sally Beauty.

Color Cosmetics

Sally Beauty Harnesses Power of Influencers for Exclusive Color Cosmetics Launch

Sally Beauty wants a bigger slice of the color cosmetics category. Collab could deliver as much as $30 million in sales to Sally’s burgeoning beauty business.

clock October 5, 2017Faye Brookman

Color Cosmetics

Deal Done: Hut Group Buys Cosmetics Brand Illamasqua

The terms of the deal were not disclosed.

clock October 5, 2017Samantha Conti

Amazing Cosmetics Illuminate primer in Bronze.

Color Cosmetics

Amazing Cosmetics Shifts Distribution Focus, Plots Amazon Launch

The brand is also betting big on primers.

clock October 2, 2017Allison Collins

Backstage at Prada RTW Spring 2018

Color Cosmetics

Backstage Beauty Makeup Trends in Milan for RTW Spring 2018

Individualism and graphic looks were key in Milan

clock September 29, 2017Teresa Potenza

A kiosk in Delhi

Color Cosmetics

Artdeco Group Doubles Down on India

BeYu masstige brand has entered 200 doors since its spring launch and more lines are on the way.

clock September 22, 2017Mayu Saini

Boohoo Cosmetics

Color Cosmetics

Boohoo Enters Beauty Category

The U.K.-based retailer is the latest fast-fashion player to go into the category.

clock September 20, 2017Rachel Strugatz

Cargo's  limited-edition collection inspired by Star Wars: The Last Jedi.

Color Cosmetics

Cargo’s Latest Destination; Themed Capsule Selection Goes Intergalactic

Kohl’s to launch the limited-edition collection in October with a full-force effort.

clock September 18, 2017Faye Brookman

NYX Beauty on the Go

Color Cosmetics

NYX Launches App to Duplicate In-store Experience

New app captures the essence of the digital playground in NYX stores.

clock September 14, 2017Faye Brookman

'Cafe Society' premiere and opening ceremony, 2016

Color Cosmetics

Victoria Beckham Steps Into Digital Spotlight

She is touting her Estée Lauder makeup collection with how-to videos.

clock September 12, 2017Pete Born

AtmosphereVariety & WWD Stylemakers Presented by Anastasia Beverly Hills, Los Angeles, USA - 17 Nov 2016

Color Cosmetics

Anastasia Beverly Hills Gets Top Spot for July Earned Media Value

Tribe Dynamics reported the value at $126.2 million, a 65 percent increase from July 2016.

clock September 12, 2017Layla Ilchi

Rashida Jones

Color Cosmetics

Rashida Jones Named Almay Insider

Jones will star in a series of digital videos as she takes on the persona of an Almay Mega Influencer.

clock September 7, 2017Faye Brookman

Palladio will be featured on Zulily.

Color Cosmetics

Palladio Beauty Brings Its Professional Cosmetics to Zulily

Brand seeks to build its retail footprint.

clock September 6, 2017Faye Brookman

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