The year was 1976. The United States celebrated its 200th anniversary; Steve Jobs and Steve Wozniak formed the Apple Computer Company and Nadia Comaneci flipped her way to three gold medals at the Summer Olympics in Montreal.
Beauty history was also made that year by Jeff Pink, who owned a small beauty supply store in Tarzana, Calif. and the previous year had created a nail brand called Orly. Concerned about a lack of foot traffic and in search of sales, Pink started calling everyone he could think of within a 25-mile or so radius—Hollywood studios, nail technicians and hair salons were at the top of his list—to ask them how he could satisfy their beauty needs. One film director did, indeed, have a nail dilemma. “In the movie industry at that time, they matched nail colors to dresses,” Pink recently recounts. “Every time a starlet was wearing a red dress, he had to put red nail polish on her. If the dress changed to purple, the color had to be changed. During the day, nail polish had to be changed three to four times,” he continues. “The director said to me, ‘I’m spending a minimum of three hours just to change nail colors and, for us, time is money.’”
Pink decided to solve the dilemma. In his store, he carried a white pencil which could be applied under the nails to make them appear clean. If he could jazz that up a bit, he might hit upon something usable for actresses’ nails no matter what color clothing they sported. Although his polish supplier thought Pink’s request was silly, Pink ordered a gallon of white nail lacquer, which he paired with a flesh-toned color and sold to the director. “Slowly, one director talked to another director, and they bought it from me,” said Pink.
As word spread, Pink packaged the white and flesh-colored nail lacquers together and dubbed the product the Natural Nail Look. He decided to bring the product to Paris, where he was doing the nails for the runway. On the flight home, he began to reconsider the underwhelming name, people in America believed it came from France,” says Pink.
The French Manicure got a boost from Hollywood once again when celebrities went on The Tonight Show Starring Johnny Carson wearing it. Barbra Streisand was the first one to talk to Carson about the French Manicure and then came Cher. “I want to thank the movie industry. The French Manicure put Orly on the map,” says Pink. “When I made it, the only thing I had on my mind was to make a living. I didn’t believe it was going to be as huge as it became.”
Supermodel @helenachristensen teamed up with longtime friend and designer @camillastaerk on a joint @paredeyewear collaboration. The lineup features three styles and 11 offerings, all of which embody a vintage feel. Get all the details on how they celebrated the collab on WWD.com. #wwdaccessories #wwdeye (📷: @slovekinpics)
“It’s a hard industry to keep motivated, as well, so finding different subjects and people is what makes it worth it – when you’re like, oh, I’ve met great people, I feel like I’ve done something good, and I feel proud of having done this,” said French actress Stacy Martin on being grateful for the variety of roles she’s take on. Read @ktauer’s full interview with Martin on her her latest film “Godard Mon Amour.” #wwdeye (📷: @danieldorsa)
After showing in front of the Eiffel Tower for his last two women’s ready-to-wear collection, it looks like @anthonyvaccarello may be heading to the Big Apple. Sources say the designer will stage his next @ysl show in NYC on June 6. Get all the details on WWD.com. #wwdnews #wwdfashion (📷: @aitorrosasphoto)
EXCLUSIVE: Two and half months after John Targon, cofounder and codesigner of Baja East, was hired as creative director of the contemporary division at Marc Jacobs, he has left the company, WWD has learned. Marc Jacobs International, which is owned by LVMH Moët Hennessy Louis Vuitton, confirmed Targon’s departure in a statement: “John Targon is a talented designer and we appreciate the work he has done here. Ultimately working together did not make sense for the brand and we wish him the best.” Read the story by @jessiredale, link in bio. #wwdnews
@theluxurycollection is officially launching a collection, tapping Sofia Sanchez de Betak for the capsule. Over 30 styles will be featured in the Chufy x The Luxury Collection, debuting next month at Bergdorf Goodman, The Webster, FiveStory and more. De Betak, known as “@chufy,” drew inspiration for the collection from her trips to Japan in the past year #wwdfashion
@lhd, founder and CEO of @thewebster, has teamed up with @lebonmarcherivegauche for the European launch of her ready-to-wear line, LHD. The launch will come with an exclusive pop-up opening today that’s set to run through May 20. Located on the second floor, it carries her debut Miami-themed resort collection, launched in November as see-now-buy-now. #wwdfashion