There was a time when all it took to apply the latest cream was one’s own fingers. Not anymore. In fall’s most cutting-edge treatments, the applicators are as important as the potion itself. La Mer’s Eye Concentrate has a silver-tipped wand that is said to cool skin and improve circulation, and was designed to pick up the precise amount of product needed for application; La Prairie’s Skin Caviar Luxe Eye Lift Cream also contains a small paddle with which to daub the caviar-, caffeine- and marine extract-infused cream. Natura Bissé’s Diamond Magnetic is a diamond-infused black mud, designed to be removed with a magnet. The result, says the company, counteracts the effects caused by electromagnetic pollution in the environment. Giorgio Armani also looked to mud for his new skin care line, specifically mud from the Italian island of Pantelleria. Research revealed the island’s mud is rich in obsidian, said to contain four minerals vital to life. Armani not only incorporated it into his signature Créma Nera, he included an obsidian facial massage stone to heighten the experience.
@juicebeauty, where @gwynethpaltrow holds the title of creative director of makeup, has become one of the foremost labels in the organic beauty category –– with sales on track to hit $100 million this year. What’s behind the rapid growth the brand is experiencing right now? It all started in 2005 when the wellness movement was just getting started. Read more on WWD.com. #wwdbeauty
Stay up to do date with breaking news and trending stories with WWD’s “The Essentialist.” Our newsletter delivers the top news in fashion right to your inbox. Want more info? Link in bio. #wwdfashion (📷: @kukukuba)
"I want to tell a story that inspires people to feel good about themselves, but also I'm making a commentary about the lack of female stories and female directors and saying this should change," said @imheathergraham on her latest project "Half Magic." The comedy feature, which the actress wrote and directed, is based on her own struggles as a woman in show business. Read @andrewnodell's full interview with Graham on WWD.com. #wwdeye (📷: @jgreenery)
@meltcosmetics cofounders @lora_arellano and @danabomar built their brand on a single idea: a true matte lipstick. To set the brand apart, they said they always put their customers first –– including a personalized note in each package. #wwdsummits #wwdbeauty
@moncler unveiled its latest project, #MonclerGenius, yesterday at Milan Fashion Week. The Italian outwear maker gave show-goers a preview of the monthly collections – which were created by eight designers and creative talents including Pierpaolo Piccioli, Simone Rocha, Craig Green and more – that will start rolling out in the summer.