After selling reportedly $52,000 worth of his new color cosmetics line at Bergdorf Goodman at a Wednesday evening personal appearance, Tom Ford traveled on to his Upper East Side store to continue the party (and sales). Considering the designer’s edginess and the reputation of the neighborhood women, it was perhaps fitting that one of the bestsellers of the evening was a nail shade called Bitter Bitch.
By the end of the evening, there was no more Bitter Bitch — a chocolatey-brown — to be had, but there was plenty of cheer once the sales totals started adding up.
“When I started working with Estée Lauder, one of the reasons I wanted to work with them to create Tom Ford Beauty was because I wanted a full collection of makeup and skin care,” the designer told WWD after the appearance. “So this is something that was planned from the very beginning, and I’m so glad to see it realized.”
In fact, Ford said, although his color line launched with well over 100 stockkeeping units, he developed many more which will appear later. “There’s a limit when you [first] launch,” he said.
Ford said he’s always aspired to do makeup. “I’ve always loved makeup, and every time I’ve developed a [fashion] collection, I’ve given a lot of thought to the hair and makeup — because that’s your character for that season,” he explained.
Ford noted that the distribution for Tom Ford Beauty will continue to evolve, but that it won’t be everywhere. “We’re going at a slow pace, in the same way we did eyewear,” said Ford, adding that his eyewear line has sold over 1 million pieces. “We have a relatively high price point and a tight distribution. It’s the same thing we’re doing with our clothes — we’re making a luxury product and targeting specific customers. Of course, cosmetics are more accessible for most women. Our customer is the Tom Ford woman, or someone who aspires to be if she could afford it.”
Industry sources estimated that Neiman Marcus Direct and Bergdorf Direct sold about $200,000 worth of the Ford color collection between Friday, Oct. 14 and Wednesday, Oct. 26.
“It was one of the biggest events in Bergdorf’s history,” said Pat Saxby, vice president and divisional merchandise manager for cosmetics and fragrances at Bergdorf Goodman.
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia
Azzedine Alaïa's “I-did-it-my-way” ethos stood out starkly at a time when brands are experimenting with consumer-facing fashion shows, coed formats and trans-seasonal collections – anything to perk up lackluster sales of ready-to-wear in an age of Insta-everything. “It’s not creation anymore. This becomes a purely industrial approach,” the late designer told WWD in an interview last year. “But anyway, the rhythm of collections is so stupid. It’s unsustainable. There are too many collections.” Read more about the iconic designer’s life and work on wwd.com, link in bio. #wwdfashion #azzedinealaia (📷: @WWD Archive, 1986) #alaia
Sneaker reselling app @goat’s latest exhibit, "The Greatest: New York," tells the story of New York's sneaker culture. To celebrate the exhibit, an intimate crowd gathered on Thursday night at the pop-up gallery space, located at Platform in Culver City, to hear guest speaker and illustrator @esymai talk about her own rise in streetwear and women in the business. "For me I'm just someone who is creative. I like to create things," said Chang. #wwdfashion
Azzedine Alaïa, one of the most iconic couturiers of the modern era whose body-con designs defined Eighties fashion, has died in Paris. The diminutive Tunisian-born designer, known for his structured knitted dresses with fitted waists and impeccably cut, figure-hugging second skin silhouettes was deeply admired by his peers, and counted supermodel Naomi Campbell - his adoptive daughter - among his inner circle, one of a gang of glamazons including Farida Khelfa, Carla Bruni and Stephanie Seymour who became ambassadors of his style. (📷: Alexandre Guirkinger) #wwdblast