By  on February 22, 2017

Persistence and a strong passion for beauty helped Huda Kattan, founder of Huda Beauty, build her global beauty brand.

“It is evident that anyone can create absolutely anything if they have the passion, persistence, patience and if they recognize the power of the digital era that we live in,” she said on the origins of her brand. “In today’s world where people across the globe can share ideas in an instant, virality is our biggest and best marketing tool.”

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