Twenty years after MAC Cosmetics firmly planted its flag backstage at ready-to-wear shows, the brand is continuing its quest for fashion week domination by expanding its nail sponsorship from New York to Europe and by co-branding events for the upcoming rtw shows.
“We are reinforcing our position that we are the [beauty] brand of record for fashion,” said John Demsey, group president of the Estée Lauder Cos. Inc. “It’s about living fashion every day. Fashion week has always been an important part of MAC’s DNA — even back when fashion week was basically a trade show — and these new initiatives help show why.”
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
"That's something that resonates with me too because I'm so locked into a number. If I go over that number it completely ruins my day so it's nice to get detached from the number on the scale." - Chelsea Handler on Kelly LeVeque's book "Body Love." #wwdeye (📷: John Salangsang)