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MAC Names Rihanna Viva Glam Spokesperson

The new Rihanna-inspired product, of which a 100 percent of sales benefit AIDS research, will roll out in January.

MAC Cosmetics took to Twitter this morning to announce that Rihanna would be the brand’s 2014 Viva Glam spokesperson. Although MAC remained mum on the exact details of the partnership, they said that the Rihanna-inspired product, of which a 100 percent of sales benefit AIDS research, will roll out in January.  Rihanna has been the brand’s first “creative partner,” beginning with the best selling RiRi Woo lipstick, launched this summer. Her final RiRi hearts Mac collection will be holiday out in December.