The brand has inked a long-term deal with Haggerty, who has 651,000 followers on Instagram.
Hill’s namesake makeup collection is still slated to launch in 2017, she said, starting with lip products.
The makeup-artist led brand is broadening both its market reach and product range, with a new sheet mask.
Christian Louboutin Beauté will launch a four-product, eye-centric color cosmetic collection.
Without a job, she plugged in and created a mini-empire.
L’Oréal’s chairman and chief executive officer Jean-Paul Agon detailed the group’s digital expertise.
Michael Ashton, Sarah Tanno and Hung Vanngo will be using the brand’s makeup on Adele, Lady Gaga, Selena Gomez and more.
The influencer was there to tout bold lashes, but she’s also keen on the retailer’s convenience and everyday low prices.