LONDON — Fast-fashion favorite Topshop will shake up the makeup market next spring.
This story first appeared in the August 27, 2009 issue of WWD. Subscribe Today.
The British brand will introduce a core lineup of 17 product categories for eyes, lips and nails.
“The core range will be updated four times a year with the limited edition capsule collection, which will reflect the seasonal key trends from Topshop’s mainline clothing,” the company stated Wednesday, adding prices will start at 5 pounds, or $8.10 at current exchange.
Products will be sold internationally in Topshop doors and on the brand’s Web site.