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Topshop to Launch Makeup

Fast-fashion favorite Topshop will shake up the makeup market next spring.

LONDON — Fast-fashion favorite Topshop will shake up the makeup market next spring.

This story first appeared in the August 27, 2009 issue of WWD.  Subscribe Today.

The British brand will introduce a core lineup of 17 product categories for eyes, lips and nails.

“The core range will be updated four times a year with the limited edition capsule collection, which will reflect the seasonal key trends from Topshop’s mainline clothing,” the company stated Wednesday, adding prices will start at 5 pounds, or $8.10 at current exchange.

Products will be sold internationally in Topshop doors and on the brand’s Web site.