Townley aims to win with Victorious, a collection of beauty products based on Nickelodeon’s hit show starring Victoria Justice, who many call the new youth “It” girl.
Victorious could be the next hot property following in the footsteps of Hannah Montana. Wal-Mart will be first out of the gate with Victorious merchandise for back-to-school. This move is reminiscent of Wal-Mart’s success with Hannah Montana merchandise with in-store boutiques during b-t-s and holiday in 2009 and 2010. In addition to other traditional licensed merchandise including clothing, jewelry, lunch kits, toys and electronics, Townley will provide four gift sets, including the company’s first foray into bath and body products. According to Nickelodeon, there are more than 250 Victorious-themed products slated for b-t-s at Wal-Mart.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)