Boucheron’s New Scent an Ode to Place Vendôme

17h • Samantha Conti

17h • Bridget Foley

17h • Rachel Strugatz

PARIS — Boucheron’s newest women’s scent is an ode to the jewelry house’s flagship location here.

Called Boucheron Place Vendôme, it is also the first feminine line the brand’s current fragrance licensee, Inter Parfums SA, has developed.

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