By  on July 25, 2013

MILAN — Bulgari’s latest fragrance is crystal-clear. The Italian jeweler, part of LVMH Moët Hennessy Louis Vuitton since October 2011, is introducing Omnia Crystalline eau de parfum, an upscale rendering of its 2005 eau de toilette of the same name, which the company said is the number-one seller of all its fragrances.

“Crystalline [edt] is the fragrance that has the broadest appeal worldwide, it does well in all markets,” said Valeria Manini, managing director of Bulgari Parfums, adding, “The addition of an edp brings an additional richness and depth to the Crystalline line.”

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