With a new women's scent called Jasmin Noir, Bulgari is putting forth its most upscale fragrance effort to date.
The Italian jeweler, which is set to initially launch Jasmin Noir at Nordstrom on Aug. 1, hopes to tap into a new segment of consumers — those willing to pay a higher price than that of existing Bulgari scents.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
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