Carol’s Daughter is building its fragrance portfolio with the launch of its first fine fragrance this month called Pearls. Even though Pearls will be new ground for Carol’s Daughter, it will be setting the stage for the company’s first celebrity fragrance, My Life by Mary J Blige, who has been one of the brand’s celebrity ambassadors.
Lisa Price, founder of Carol’s Daughter, said that she wanted to go beyond the six types of scents used in the bath and body lines from Almond Cookie to Mango Mélange. Price said her goal was to create a complex fragrance with layered notes inspired by nature.
“Pearls marks our emergence into this new [fine fragrance] category,” said Price, noting that Pearls will not be used in any of the bath products. “It has always been my desire to have that special scent in the beautiful bottle that would sit on my dresser.” She added the fragrance was designed to epitomize the brand story, “regardless of trends and shifts in the market.”
According to Steve Stoute, chief executive officer, this launch will be the first step in broadening the brand’s distribution, since the fragrance is being treated as a separate entity in its distribution.
“We know our customers love fine fragrances,” said Stoute. “This will help us move from the bath and body category.”
Launching this month at Macy’s, Dillard’s, Sephora and Carol’s Daughter stores, Pearls is composed of top notes of bergamot, lemon, anise, verbena, apricot and peach; middle notes of jasmine, rose and violet leaves aldehydes, and bottom notes of musks, vanilla and caramel. Price worked closely with Firmench to develop the fragrance. The fragrance will retail for $45 for a 2.5-oz. eau de toilette.
“My inspiration came from the sugar violet candies my husband would always buy for me and when I chewed them I could always smell and taste it so I thought it would make a perfect fragrance mixed with lemon, vanilla and sugar,” said Price.
Over the course of the next year, Carol’s Daughter will shift into second gear with the new Blige scent, which will take the name of the singer’s second album. Although the company is planning the details of the project, Stoute said that the firm is currently speaking to suitors about a possible distribution deal.
Stoute said of Blige: “Outside of being a strong supporter of Lisa’s from the very beginning, she’s been a fan of fragrance her whole career, so it made sense for her to create her own scent. She has a very loyal following. The [name] speaks to what her life is all about, and the fragrance will capture just that,” said Stoute.
According to Price, Blige will continue to appear in Carol’s Daughter advertising, in addition to making in store appearances.
“I am Carol’s Daughter and my fans are Carol’s Daughter users so it just made sense to partner,” Blige said in an interview last month. “Ever since I was a child, I loved buying products that made me feel beautiful and clean,” said Blige. “I’m a total beauty nut — you should check out all the junk in my bathroom.”
“What he has done at Vuitton is really exceptional,” said @gameofthrones’ actress Gwendoline Christie on @mrkimjones’ final show for @louisvuitton. “He has rebooted luxury in terms of making it commercial, viable and contemporary. And most importantly artistic. He has never compromised his artistic vision for the sake of commodity.” (📷: @zefashioninsider)
After seeing a demand for men’s wear from its customers, British contemporary women’s wear label @ariesarise has added a men’s wear component and will launch a unisex collection with @mrporterlive. The 20-piece collection includes jackets, denim, logo T-shirts and more with deconstructed ‘90s vibes. Set to launch on January 18, you can shop the pieces on Aries’ website and on mrporter.com. #wwdfashion
“And so spending so much time with a character who thinks like that, inevitability you try and analyze yourself and go back and think about your own demons and dark chapters that you had in your life,” says @thedanielbruhl of his role in TNT’s “The Alienist.” The show, set in the Gilded Age of New York, also stars Dakota Fanning and Luke Evans. Head to WWD.com to read about how 39-year-old Brühl prepared for the role and why he thinks the show is so relevant to today #wwdeye ( 📷: @Eriktanner)
Now that Celine Dion’s collection has topped $10 million in sales, the pop superstar, fashion icon and newly-minted industry player is eyeing growth in Asia. Read the full report by @tiffanyap, link in bio. #wwdnews #celinedion
“My personal philosophy to beauty is paying attention to oneself. I love to be outdoors, lots of fresh air, trying to take care of yourself as best you can. I always notice that comes through,” says Felicity Jones, the global face of @shiseido-owned @cledepeaubeauteus, which launches today. Head to WWD.com to read more about the actress’ love for beauty and how she prepared for her new role in “The Basis of Sex,” playing the young Ruth Bader Ginsburg. #wwdbeauty (📷: @dandoperalski)
Among the familiar faces at @off____white’s show was a surprise figure: Japanese artist @takashipom, pictured here on Wednesday morning. Other show-goers included @jerrylorenzo, who spoke about his upcoming project: a @nike collaboration for back to school, with designs inspired by his childhood on the West Coast. Sitting in the front row were Future, Don Crawley, @miguel and more. See the rest of the photos on WWD.com #wwdeye (📷: Stephane Feugere)
According to @laurentsai, former “Terrace House: Aloha State” cast member, she didn’t know she was auditioning for the Japanese version of “Real World.” “I was telling a couple of my friends and someone’s like, ‘That sounds a lot like Terrace House.’ I was like, ’No it can’t be.’” Turns out, it was. But Tsai isn’t just a reality star — she’s an illustrator who has worked with Starbucks Japan and most recently, she’s dipping her toes into the fashion world. Head to WWD.com to read about her time on the show, modeling and her art. #wwdeye (📷: @danieldorsa)
More changes are coming to New York Fashion Week: Beginning with the spring 2019 collection, @alexanderwangny will move his New York show to June from September, adopting a biannual schedule with collections shown in June and December. Additionally, the @cfda is planning for an official summer/winter fashion season taking place as soon as June and December 2018. Read more about the upcoming changes on WWD.com. #wwdnews #wwdfashion (📷: @slovekinpics)