By  on December 6, 2012

Coty Inc. is adding to its Chloé fragrance franchise this spring with See by Chloé, a scent inspired by the fashion house’s youthful apparel line of the same name.

“Chloé is one of our fastest-growing houses and we are positioning it as a powerhouse,” said Jean Mortier, president of Coty Prestige. “It has a huge global reach and also much potential in the U.S.”

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