By  on September 21, 2009

Creed is setting up house in New York.

The Paris-based perfumer has signed a lease to open a 400-square-foot space at 794 Madison Avenue, at the corner of 67th Street, in November. The new outpost will be Creed’s only stand-alone store in North America. The company, headed by master perfumer Olivier Creed and his son, Erwin, operates boutiques in only two other locations, Paris and Dubai.

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