By  on July 15, 2011

NEW YORK — The success of Duane Reade’s Look Boutique has done more than catapult the chain to the top ranks of drugstore cosmetics retailing; it also serves as an incubator to generate interest in the brands stocked there.

A case in point is the Demeter Fragrance Library, a brand that rocketed to fame in the Nineties at specialty stores, including Henri Bendel and Sephora, and then got lost in the celebrity fragrance frenzy.

To Read the Full Article
SUBSCRIBE NOW

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus