By  on February 13, 2009

Donna Karan is making an aggressive foray into men’s fragrance with the launch for spring of DKNY Men, the brand’s first stand-alone men’s scent.

And, in a twist regarding the advertising campaign for the scent’s late February-early March launch, DKNY is pulling off a model redux — Mark Vanderloo, 39, who represented DKNY men’s fashion in the Nineties, will front DKNY Men in the ad effort.

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