John Varvatos is expanding into women's — fragrance, that is, with his first feminine scent. The designer's signature women's fragrance is set to be launched in February at Saks Fifth Avenue, and could generate more than $10 million in first-year retail sales, doubling Varvatos' beauty business.
Designer John Varvatos, who has built a men's fashion and fragrance business estimated at nearly $100 million, will try his hand with a women's scent in spring — and hopes to more than double the size of his total fragrance business, to more than $20 million, in the process.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)