The Fragrance Foundation has announced its nominees for the 2011 FiFi Awards, a list which will be cut almost in half at the FiFi Finalists Breakfast on April 8. A total of 10 categories, including Specialty Luxe, Broad Appeal and Indie, are included in this year’s awards. New for this year are additional categories: Fragrance Superstar of the Year, Consumer’s Choice Award and Fragrance Hall of Fame. Finalists for Best Packaging, Media Campaign, Bath and Body, Interior Scent and Perfume Extraordinaire, will be announced at the April 8th breakfast, at which winners will be also revealed for a small selection of additional categories.

Here, the categories and nominees.


Women’s Luxe
(carried in department and specialty stores, more than 250 doors)

Acqua di Gio by Giorgio Armani
Ange ou Démon Le Secret by Givenchy
Chance Eau Tendre by Chanel
Coach Poppy Eau de Parfum by Coach Fragrances
Gucci Guilty (P&G Prestige)
Narciso Rodriguez For Her Musc Collection Eau de Parfum Intense (Beauté Prestige International)
PureDKNY by Donna Karan Cosmetics
Versus Versace (Euroitaly Inc.)
Voyage d’Hermès (BPI)
Womanity by Thierry Mugler (Clarins Fragrance Group)

Men’s Luxe

Bleu de Chanel by Chanel
Azzaro Chrome Sport by Azzaro (Clarins Fragrance Group)
Dolce & Gabbana The One Gentleman (P&G Prestige)
Gucci by Gucci Sport pour Homme (P&G Prestige)
Lacoste Essential Sport (P&G Prestige)
Marc Jacobs Bang (Coty Prestige)
Perry Ellis Night (Falic Fashion Group)
The Big Pony Collection: 1, 2, 3 & 4 by Ralph Lauren Fragrances
Voyage d’Hermès (BPI)

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