LOS ANGELES — Fresh Inc. marked the West Coast launch of its latest scent, called Cannabis Rose, with a luncheon atop Hollywood's Roosevelt Hotel last week.
The new eau de parfum comes at a time when Fresh is putting the finishing touches on a rebranding effort and it is meant to be a feminine counterpart to Fresh's two-year-old masculine scent, Cannabis Santal — although Fresh co-founder Lev Glazman noted both fragrances have unisex appeal.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)