In tune with an industry movement to launch collections rather than flankers, Fusion Brands Americas Inc. is rolling out its latest under the Clean franchise.
“We are revitalizing the traditional expansion model, creating a segmented distribution strategy, stemming from Clean’s heritage scents.” said Gregory Black, Fusion Brand’s president. “With each collection, we are partnering with a strategic retail partners developing new Clean fragrance experiences tailored to their customers sensibilities.”
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)