By  on December 30, 2009

Hugo Boss’ Hugo fragrances are turning over a new leaf.

The brand, whose scent license is held by Procter & Gamble, is teaming with French environmental organization Pur Project for an initiative called “One Fragrance, One Tree” to plant a tree in Peru’s Amazonian rainforest for each special edition Hugo Element and Hugo Man fragrance produced.

To Read the Full Article

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus