By  on February 19, 2010

PARIS — With his latest fragrance, Serge Lutens is making a clean break with his past. Lutens bills L’Eau Serge Lutens — a scent for women and men — as “the antiperfume.”

He began working on the project about 15 years ago and then abandoned it 12 months later. “I took it up again six or seven years after,” he said, adding he worked on the fragrance a few times and then, all at once, it came together. “It became a matter of great urgency, and from that moment, I have the impression that what I wanted was very clear.

To Read the Full Article

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus